Arfa Karim Foundation

Care The Kids

Care The Kids

Care The Kids

BACKGROUND:
Child abuse is a concerning issue in Pakistani society that is unfortunately poorly addressed. Its dark clouds have horrifyingly prevailed in our atmosphere. According to a report, eight children are sexually abused in Pakistan every single day. Children included in the age group of six to fifteen years are at greater risk. Moreover, children of age between two months to five years have also been found vulnerable to sexual violence. Numerous such cases are not even reported by parents because of shame and honor. Such incidents at a very young age may haunt the victim for a lifetime.

The lack of parental understanding and failure to guide children in simple language and understandable ways has exacerbated the situation too. In the wake of recent happenings of child abuse cases, Arfa Karim Foundation found a dire need for addressing this issue in the required way.
THE PROJECT ROADMAP:
‘Carethekids’ is a massive project that seeks to address child abuse. We will encourage parents to talk to their children about this and fill the connection gap. We aim to work in the following three steps;

Awareness Campaigns

Craft clear and relatable messages tailored to the target audience. Utilize social media, traditional channels, and community events for broad impact. Foster alliances with influencers and community leaders to boost credibility and amplify the impact of the awareness campaign.

Celebrities Collaboration

Celebrities amplify the campaign’s audience, leveraging their fan base for broader impact. Celebrity partnerships enhance campaign credibility, fostering trust and participation. Celebrities on social media create viral potential, rapidly spreading campaign awareness.

Talking Dolls

Talking dolls offer interactive and engaging play, promoting creativity in children. Enhance language development as these dolls introduce new words and phrases in a playful way. Create emotional connections by providing companionship and responsive interactions.

CURRENT STATUS OF THE PROJECT

We have started working on child and parent awareness campaigns and programs. It will address the general public on how to ensure your child’s security and how to aware of bad people lurking on the streets. In our social media pages, we have initiated open talks regarding this matter.
‘Care the kids’ will hopefully be the bridge between children and their parents. Every child is precious, and we are hopeful to dexterously shape our society and make it a better place for our generations to live.